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The Website Proposal Template

Most proposals are a price with decoration. A closing proposal is an argument: here is your situation, here is what it costs you, here is the plan, here is the investment. Copy this structure and fill in the specifics.

18 items
01

Section 1: the situation, one page

Open with them, not you. No agency history, no team photos.

02

Section 2: the outcome

03

Section 3: the plan

04

Section 4: the investment

05

Section 5: the close

06

What to leave out

Where this comes from: this is a public version of the operating procedure Agency Label’s fulfillment team runs when delivering the Quotes & Proposals in the platform for agencies, white-labeled. Use it freely; a credit link is appreciated, never required.

Proposals are built into the platform.

Agency Label generates branded proposals from your quotes: you set the retail price, your client sees a clean document with your logo, and your cost stays yours.